I graduated with a dual degree in Finance and Operations & Technology Management from Boston University before moving to New York where I joined a small startup called ServiceRunner. We built a marketplace connecting contractors for home improvement jobs with customers in the area, and while we were able to scale the business to over 4,000 contracts and roughly 1,000 service requests per month, we ultimately decided to shut down operations.
Afterwards, I started my career in the digital data space. At Wiser (which provides pricing analytics to e-commerce brands), I supported large enterprises in Europe and North America with consultative services on pricing strategy based on collected competitor pricing and sku data from marketplaces and d2c sites.
In 2017 I joined Similarweb (NYSE: SMWB), a leading market intelligence platform used by marketeers and researchers. I am proud to have supported Similarweb's growth from $30M revenue to IPO and over $210M ARR, first overseeing their Strategic Customer business, then their Data Acquisition division, and most recently their Global Partnerships division.
Now I'm on my next adventure as the CEO of Charm.io - the leading Brand Discovery and Analytics platform. We track and analyze over 4m+ DTC brands across key digital performance metrics like social audience growth, advertising activity, reseller distribution and product assortment. Retailers use our data to discover the best emerging brands for curated merchandising decisions, Investors for sourcing & diligence on brand investment opportunities, and B2B services businesses to prospect for new brand customers.
I currently live in Connecticut with my wife Cicely and dog Chloe (mini-aussie). In my free time, I enjoy crossword puzzles, psychological thriller films, tennis and golf.
Alexander Nisenzon
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